Often a name can either make or break a product's acceptance in the marketplace. Perfumes have to be able to say a lot in just a word or two. Yes, the actual scent is important, but more important is the cache associated with the name. Some of the perfumes mentioned in the article were - Opium, Obsession, and Poison, scents synonymous with drugs, sex, and an underworld of indulgence.
Well, perfumes for the most part, are worn to create a mystique. They are meant to attract people to you for sensual pleasures. You suggest through your choice of scents, what these pleasures might be. I don't think that the 80's were the only years that suggested taboos. In fact, the perfume, Tabu, was actually introduced in 1932, a few years after scents, such as, My Sin - 1925, but before Snuff - 1940.
Not all perfumes associate themselves with the forbidden. Some try to create an air of elusiveness in their name, such as Windsong - 1952, English Leather - 1949 or Princess - 2008. Others hint at the exotic - Shalimar - 1925, Magie Noire - 1978, or Black Orchid - 2006 and then there are the scents for the "tidy wives." Those who shouldn't be flaunting themselves openly, might wear, for example, White Linen - 1978, Green Irish Tweed - 1985 or Tea for Two - 2000.
Closely related are the maiden aunt scents; these don't necessarily sound repelling, but they do beg the question, "How come you haven't had a partner all these years?" Maybe they have worn Lily of the Valley - 1976, June Roses - 1922 or April Violets 1913 just a little too long.
Finally there are the "Whatever were you thinking?" scent names - Colony - 1937 (I'm thinking ants!), Quorum - 1982 (Stuffy board meeting), or Flowerbomb 2004 (These are insecticides in greenhouses!)
I actually don't wear perfume, because a lot of people are allergic to scents. However, I have been given, on two very separate occasions, L'Air du Temps - 1948. I have bought for myself Chantilly - 1941 and I also love Bal a Versailles - 1962. To me perfume is an extra, that is quite controversial. Often people wear too much. For example, it's annoying to sit in a theatre near someone wearing a strong perfume. I have theories about people who wear certain perfumes or wear perfumes inappropriately. But then I have theories about a lot of things, mostly unfounded. I really should write fiction.
What are your favourite scents or what are your thoughts on perfume?
The picture? The fragrance, Beautiful - 1985 is a blend of 2000 different flowers!
Names and dates come courtesy of Wikipedia
Have a decadent day :)