This is the picture that I posted for the scavenger hunt title "wood." It's a group of tree trunks that I pass on one of the ravine walks we take.
I like the picture because I think that you can see the shapes of various animals in the logs. At first I thought that it was just the shape of a dog, that I saw; but after I posted the picture other people saw things like a snake, a turtle, or an anteater. Then I went back and saw horses, possibily eating.
Anyway, it was a lot of fun to look at this "random" grouping of fallen logs and see so many different things.
The business lesson here would be to look beyond just the product or the service to find as many layers or interpretations as you can and play these up.
Yarn, for example, could be trimming for a Christmas Tree, ribbon or gift wrap. Cover shapes in yarn and create decorations for anytime of year. Cover chairs or lamps etc in yarn for home decor. Wrap a picture frame in yarn for art.
These are just a few ways of looking at yarn differently. Please add your ideas. I 'd love to see them.
Have a great day!!